Santiago Bernabéu

Santiago Bernabéu de Yeste was a Spanish football player, coach, and administrator who played for Real Madrid as a forward, later serving as the club's manager and then president. He is widely regarded as one of the most important figures in the history of Real Madrid, having served as its president for 34 years and 264 days, from 11 September 1943 until his death on 2 June 1978.